BiCapitalisation
The act said to have been performed on trademarks (such as
{PostScript}, {NeXT}, {NeWS}, {VisiCalc}, {FrameMaker},
{TK!solver}, {EasyWriter}) that have been raised above the
ruck of common coinage by nonstandard capitalisation. Too
many {marketroid} types think this sort of thing is really
cute, even the 2,317th time they do it.
Compare {studlycaps}.
(1995-02-23)