promote
v 1: contribute to the progress or growth of; "I am promoting the
use of computers in the classroom" [syn: {advance}, {boost},
{further}, {encourage}]
2: give a promotion to; "raise in rank"; assign to a higher
position [syn: {upgrade}, {advance}, {kick upstairs}, {raise},
{elevate}] [ant: {demote}]
3: make publicity for; try to sell [syn: {advertize}, {push}]